Utilizing Social Media to Connect with the Community

In today's digital age, social media is crucial in connecting craft breweries with their community. Platforms like Facebook, Instagram, and TikTok provide breweries with a powerful tool to engage with their customers and build a loyal following. By maintaining an active social media presence, breweries can keep their community updated about new brew releases, upcoming events, and other brewery news.

Social media platforms also allow breweries to interact directly with their customers, fostering a sense of connection and engagement. Breweries can respond to comments, answer questions, and even conduct polls or contests to involve their community in decision-making processes. This two-way communication helps breweries understand the preferences and needs of their customers, allowing them to tailor their offerings accordingly.

Moreover, social media provides craft breweries with a platform to showcase their brand identity and story. By sharing behind-the-scenes content, highlighting the brewing process, and featuring the people behind the beer, breweries can create a more personal and relatable image. This transparency and authenticity help in building trust and loyalty among the community.

 

This is What a Brewery Should Be

Our craft brewery is deeply rooted in the local community, and we take pride in celebrating the unique culture and traditions that make our region special. From sourcing locally grown ingredients to collaborating with local artists and musicians, we strive to create an authentic experience that reflects the spirit of our hometown. Every beer we brew tells a story, a narrative that connects our patrons to the community's rich history and vibrant character. Whether it's a robust porter infused with locally roasted coffee or a crisp IPA bursting with citrusy notes from locally grown hops, each sip is a journey thro

ugh the flavors and tales that define our region.

Our taproom is more than just a place to enjoy a pint; it's a gathering space where locals and visitors alike can immerse themselves in the heart of our community. With rotating art exhibits, live music performances, and events celebrating local traditions, we strive to create an atmosphere that fosters a sense of belonging and pride. We believe that supporting local businesses, artists, and organizations is not just good for our community; it's essential for our brewery's success. By embracing the unique character of our surroundings, we're able to craft beers that truly capture the essence of our home, and in doing so, we create a deeper connection with our patrons – a connection that transcends the mere act of drinking and becomes a celebration of our shared identity. I

Craft Brewing in North Carolina

The craft brewing scene in North Carolina has a rich history that dates back to the early 1980s. Let's go through a brief overview:

• 1980s-1990s: The modern craft brewing movement in North Carolina began in the early 1980s, with breweries like Weeping Radish Brewery in Manteo and Highland Brewing Company in Asheville leading the way. However, the industry faced challenges, including restrictive regulations and limited consumer interest.

• Early 2000s: The craft brewing scene started to gain momentum in the early 2000s, with the founding of breweries like Duck-Rabbit Craft Brewery in Farmville and Foothills Brewing in Winston-Salem. These breweries focused on quality and innovation, helping to raise the profile of North Carolina craft beer.

• Mid-2000s: The mid-2000s saw a significant expansion of the craft brewing scene in North Carolina, with the opening of several new breweries, including Olde Hickory Brewery in Hickory and Mother Earth Brewing in Kinston. Brewpubs and taprooms also began to proliferate, offering beer lovers a variety of options for enjoying local brews.

• Late 2000s-Present: The late 2000s and early 2010s marked a period of rapid growth for the North Carolina craft brewing scene. Breweries like Wicked Weed Brewing and Burial Beer Co. in Asheville gained national recognition for their innovative and high-quality beers. Today, North Carolina is home to over 300 breweries, making it one of the top craft beer destinations in the country.

Throughout its history, the North Carolina craft brewing scene has been characterized by its commitment to quality, innovation, and community. Breweries in the state continue to push the boundaries of craft beer, producing a wide range of styles and flavors that reflect the diversity and creativity of the industry.

Most Popular NC Breweries Today:

Wicked Weed Brewing (Asheville): Known for its innovative and experimental brews, Wicked Weed Brewing offers a wide range of craft beers, from hoppy IPAs to sour ales. The brewery's Funkatorium is dedicated to barrel-aged and sour beers, making it a must-visit for sour beer enthusiasts.

Sierra Nevada Brewing Co. (Mills River): Sierra Nevada Brewing Co. is one of the largest craft breweries in the United States, known for its commitment to sustainability and quality. The brewery's Taproom and Restaurant offers a rotating selection of beers on tap, along with delicious food made with locally sourced ingredients.

Burial Beer Co. (Asheville): Burial Beer Co. is a small, independent brewery focused on creating unique and flavorful beers inspired by both traditional and modern brewing techniques. The brewery's taproom offers a cozy and inviting atmosphere, perfect for enjoying a pint with friends.

Fonta Flora Brewery (Morganton): Fonta Flora Brewery is known for its creative and locally inspired beers, often incorporating ingredients sourced from the nearby North Carolina mountains. The brewery's commitment to sustainability and community has earned it a loyal following among beer enthusiasts.

New Belgium Brewing (Asheville): Originally based in Colorado, New Belgium Brewing opened its East Coast brewery in Asheville, North Carolina, in 2016. The brewery is known for its iconic Fat Tire Amber Ale, as well as a variety of other craft beers that reflect its commitment to quality and sustainability.

Join the North Carolina Community